{"id":13520,"date":"2025-07-14T15:03:16","date_gmt":"2025-07-14T12:03:16","guid":{"rendered":"https:\/\/www.ozkokhukuk.com\/?p=13520"},"modified":"2025-10-21T11:34:14","modified_gmt":"2025-10-21T08:34:14","slug":"franchise-verenin-ve-alanin-borclari","status":"publish","type":"post","link":"https:\/\/www.ozkokhukuk.com\/en\/franchise-verenin-ve-alanin-borclari\/","title":{"rendered":"Franchise Verenin ve Alan\u0131n Bor\u00e7lar\u0131"},"content":{"rendered":"<h2>Franchise Verenin ve Alan\u0131n Bor\u00e7lar\u0131<\/h2>\n<p>&nbsp;<\/p>\n<h2>Giri\u015f<\/h2>\n<p>Franchise s\u00f6zle\u015fmeleri taraflara kar\u015f\u0131l\u0131kl\u0131 bor\u00e7lar y\u00fckler. Franchise veren, sistemin sa\u011fl\u0131kl\u0131 i\u015flemesi i\u00e7in marka ve know-how gibi unsurlar\u0131 franchise alan\u0131n kullan\u0131m\u0131na sunarken, franchise alan da sistemin gereklerini yerine getirerek bu yap\u0131n\u0131n korunmas\u0131n\u0131 sa\u011flar. Bu ili\u015fkide gerekli olan kar\u015f\u0131l\u0131kl\u0131 y\u00fck\u00fcml\u00fcl\u00fckler, hem s\u00f6zle\u015fmenin s\u00fcresince hem de sona ermesinden sonra etkili olabilir.<\/p>\n<h1><img decoding=\"async\" class=\"lazyload alignleft wp-image-13521\" src=\"https:\/\/www.ozkokhukuk.com\/wp-content\/uploads\/2025\/07\/handshake-close-up-executives.jpg\" data-orig-src=\"https:\/\/www.ozkokhukuk.com\/wp-content\/uploads\/2025\/07\/handshake-close-up-executives.jpg\" alt=\"\" width=\"362\" height=\"242\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27362%27%20height%3D%27242%27%20viewBox%3D%270%200%20362%20242%27%3E%3Crect%20width%3D%27362%27%20height%3D%27242%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.ozkokhukuk.com\/wp-content\/uploads\/2025\/07\/handshake-close-up-executives-200x133.jpg 200w, https:\/\/www.ozkokhukuk.com\/wp-content\/uploads\/2025\/07\/handshake-close-up-executives-300x200.jpg 300w, https:\/\/www.ozkokhukuk.com\/wp-content\/uploads\/2025\/07\/handshake-close-up-executives-400x267.jpg 400w, https:\/\/www.ozkokhukuk.com\/wp-content\/uploads\/2025\/07\/handshake-close-up-executives-600x400.jpg 600w, https:\/\/www.ozkokhukuk.com\/wp-content\/uploads\/2025\/07\/handshake-close-up-executives-768x512.jpg 768w, https:\/\/www.ozkokhukuk.com\/wp-content\/uploads\/2025\/07\/handshake-close-up-executives-800x533.jpg 800w, https:\/\/www.ozkokhukuk.com\/wp-content\/uploads\/2025\/07\/handshake-close-up-executives-1024x683.jpg 1024w, https:\/\/www.ozkokhukuk.com\/wp-content\/uploads\/2025\/07\/handshake-close-up-executives-1200x800.jpg 1200w, https:\/\/www.ozkokhukuk.com\/wp-content\/uploads\/2025\/07\/handshake-close-up-executives-1536x1024.jpg 1536w, https:\/\/www.ozkokhukuk.com\/wp-content\/uploads\/2025\/07\/handshake-close-up-executives.jpg 1620w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 362px) 100vw, 362px\" \/><\/h1>\n<h2>Franchise Verenin Bor\u00e7lar\u0131<\/h2>\n<ul>\n<li>Franchise alan\u0131 s\u00f6zle\u015fme \u00f6ncesi d\u00f6nemde ayd\u0131nlatmak<\/li>\n<li>Franchising sistemine franchise alan\u0131 dahil etmek<\/li>\n<li>Marka, know-how ve sistemin kullan\u0131m hakk\u0131n\u0131 tan\u0131mak<\/li>\n<li>E\u011fitim, organizasyon ve teknik destek sa\u011flamak<\/li>\n<li>Reklam ve tan\u0131t\u0131m faaliyetlerini y\u00fcr\u00fctmek<\/li>\n<li>Franchise alan ile rekabet etmemek<\/li>\n<li>Tekel hakk\u0131 sa\u011flamak (b\u00f6lgesel koruma)<\/li>\n<\/ul>\n<h2><\/h2>\n<h2>Franchise Alan\u0131n Bor\u00e7lar\u0131<\/h2>\n<ul>\n<li>Franchise giri\u015f \u00fccretini, kullan\u0131m \u00fccretini ve reklam \u00fccretini \u00f6demek<\/li>\n<li>Franchising sistemine tam uyum g\u00f6stermek<\/li>\n<li>Kendi ad ve hesab\u0131na faaliyet g\u00f6stermek<\/li>\n<li>Franchise verenin talimatlar\u0131na ve kalite standartlar\u0131na uymak<\/li>\n<li>Marka ve sistemin imaj\u0131n\u0131 korumak, k\u00f6t\u00fcye kullanmamak<\/li>\n<li>Rekabet yasa\u011f\u0131na uymak<\/li>\n<li>S\u0131r saklama y\u00fck\u00fcml\u00fcl\u00fc\u011f\u00fcne uymak<\/li>\n<li>Gerekli bilgi ve hesap verme y\u00fck\u00fcml\u00fcl\u00fc\u011f\u00fcn\u00fc yerine getirmek<\/li>\n<\/ul>\n<h2>Uygulamada \u00d6ne \u00c7\u0131kan Baz\u0131 H\u00fck\u00fcmler<\/h2>\n<p>Franchise veren, franchise alan\u0131n yaln\u0131zca belirli \u00fcr\u00fcnleri belirli kaynaklardan almas\u0131n\u0131 isteyebilir. Bu kapsamda s\u00f6zle\u015fmeye \u015fu t\u00fcr h\u00fck\u00fcmler eklenebilir:<\/p>\n<ul>\n<li>Hammadde ve malzemelerin yaln\u0131zca franchise veren veya onun g\u00f6sterece\u011fi tedarik\u00e7ilerden sa\u011flanmas\u0131<\/li>\n<li>Kalite standartlar\u0131na uygunluk y\u00fck\u00fcml\u00fcl\u00fc\u011f\u00fc<\/li>\n<li>Kaliteye ayk\u0131r\u0131l\u0131k halinde fesih hakk\u0131<\/li>\n<\/ul>\n<h2>Sonu\u00e7<\/h2>\n<p>Franchise s\u00f6zle\u015fmeleri, taraflara sadece kazan\u00e7 de\u011fil ayn\u0131 zamanda ciddi y\u00fck\u00fcml\u00fcl\u00fckler de getirir. Bu <a href=\"https:\/\/www.mevzuat.gov.tr\/mevzuat?MevzuatNo=6102&amp;MevzuatTur=1&amp;MevzuatTertip=5\" target=\"_blank\" rel=\"noopener\">y\u00fck\u00fcml\u00fcl\u00fcklerin<\/a> a\u00e7\u0131k, yaz\u0131l\u0131 ve detayl\u0131 \u015fekilde d\u00fczenlenmesi <a href=\"https:\/\/www.ozkokhukuk.com\/tr\/iletisim\/\" target=\"_blank\" rel=\"noopener\">taraflar aras\u0131ndaki hukuki g\u00fcvenli\u011fi<\/a> sa\u011flar. Franchise verenin markas\u0131n\u0131, sistemini ve bilgisini payla\u015fmas\u0131 kar\u015f\u0131l\u0131\u011f\u0131nda, franchise alan\u0131n bu sisteme sadakat g\u00f6stermesi, \u00f6zenli davranmas\u0131 ve belirlenen y\u00fck\u00fcml\u00fcl\u00fckleri eksiksiz yerine getirmesi beklenir. Taraflar aras\u0131nda kar\u015f\u0131l\u0131kl\u0131 dengeye dayanan bu ili\u015fki, s\u00f6zle\u015fmeye ba\u011fl\u0131 bor\u00e7lar\u0131n eksiksiz ifas\u0131 ile g\u00fc\u00e7lenir ve s\u00fcrd\u00fcr\u00fclebilir hale gelir.","protected":false},"excerpt":{"rendered":"<p>Franchise Verenin ve Alan\u0131n Bor\u00e7lar\u0131 &nbsp; Giri\u015f Franchise s\u00f6zle\u015fmeleri taraflara kar\u015f\u0131l\u0131kl\u0131 bor\u00e7lar y\u00fckler. Franchise veren, sistemin sa\u011fl\u0131kl\u0131 i\u015flemesi i\u00e7in marka ve know-how gibi unsurlar\u0131 franchise alan\u0131n kullan\u0131m\u0131na sunarken, franchise alan da sistemin gereklerini yerine getirerek bu yap\u0131n\u0131n korunmas\u0131n\u0131 sa\u011flar. Bu ili\u015fkide gerekli olan kar\u015f\u0131l\u0131kl\u0131 y\u00fck\u00fcml\u00fcl\u00fckler, hem s\u00f6zle\u015fmenin s\u00fcresince hem de sona ermesinden sonra etkili olabilir. [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":13521,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_joinchat":[],"footnotes":""},"categories":[1,679,325,328,45,279,652,201,380,156,202,151,339,324,173,289,256,922],"tags":[930,937,925,934,940,923,924,926,938,933,928,927,931,935,929,932,939,936],"class_list":["post-13520","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-makaleler","category-2025-guncel-mevzuat","category-avukat-tavsiyeleri","category-avukat-tavsiyeleri-bursa","category-blog","category-borclar-hukuku","category-borclar-ve-mal-tasfiyesi","category-bursa-avukat","category-bursa-avukat-hizmetleri","category-bursa-hukuk","category-bursa-hukuk-burosu","category-hukuk","category-hukuk-rehberi","category-hukuki-bilgilendirme","category-hukuki-danismanlik","category-hukuki-surecler","category-is-hukuku","category-turk-ticaret-kanunu","tag-bilgi-verme-yukumlulugu","tag-bolgesel-koruma","tag-franchise-alanin-borclari","tag-franchise-giris-ucreti","tag-franchise-iliskisi","tag-franchise-sozlesmesi","tag-franchise-verenin-borclari","tag-franchising-sistemi","tag-hukuki-guvenlik","tag-kalite-standartlari","tag-know-how","tag-marka-kullanimi","tag-rekabet-yasagi","tag-reklam-faaliyetleri","tag-sadakat-borcu","tag-sir-saklama-yukumlulugu","tag-taraflar-arasi-denge","tag-tekel-hakki"],"_links":{"self":[{"href":"https:\/\/www.ozkokhukuk.com\/en\/wp-json\/wp\/v2\/posts\/13520","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ozkokhukuk.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ozkokhukuk.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ozkokhukuk.com\/en\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ozkokhukuk.com\/en\/wp-json\/wp\/v2\/comments?post=13520"}],"version-history":[{"count":8,"href":"https:\/\/www.ozkokhukuk.com\/en\/wp-json\/wp\/v2\/posts\/13520\/revisions"}],"predecessor-version":[{"id":13556,"href":"https:\/\/www.ozkokhukuk.com\/en\/wp-json\/wp\/v2\/posts\/13520\/revisions\/13556"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ozkokhukuk.com\/en\/wp-json\/wp\/v2\/media\/13521"}],"wp:attachment":[{"href":"https:\/\/www.ozkokhukuk.com\/en\/wp-json\/wp\/v2\/media?parent=13520"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ozkokhukuk.com\/en\/wp-json\/wp\/v2\/categories?post=13520"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ozkokhukuk.com\/en\/wp-json\/wp\/v2\/tags?post=13520"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}