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Trademark Infringement
Trademark InfringementIn general, violations occur by using the domain name of the companies’ Internet address or in the form of routing code application. Today, many internet users do not enter the address in the internet search bar that starts with “www”, but enter the site by searching the company name through search engines. The point to be noted here, too, is that advertisements take place in the first place as a result of the search made on the search engine. The provider of these ads may well be a competitor. It is a problematic issue in terms of unfair competition provisions in the TCC.
What to Do to Prevent Violations
In order for brands to prevent these undesirable situations, a brand tracking system should be taken. With this system, it should be well determined whether the domain names are used by fake sites and whether the design and color of the site are imitated in a way that misleads the consumer. Since such situations may result in loss of potential customers and reputation for brands, they should be followed carefully. If these unwanted processes are detected; Violations should be detected through the e-notary system. To end the violation from the notary public; It is possible to issue a warning or request to the intellectual property rights court.
Finally; Troubled situations arise when it is considered that cookies on websites, which we call cookies, that keep records for drawing people’s profiles, can also be processed with explicit consent within the scope of KVKK, but cookies are not regulated comprehensively in terms of the principle of legality in the Constitution.
Stj Av Dilan Ecem Ceylan
TO CONTACT NOW 0 541 485 92 48
