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Today, production technologies have been developed so that a product can be produced automatically from start to finish without the need for the service provider and intermediary service providers and the buyer to be physically in the same environment. As all kinds of economic and commercial activities became available online, the law had to change in parallel with these developments. 6563, which is accepted as the basic law for the regulation of Electronic Commerce. The Law on the Regulation of Electronic Commerce was adopted on 23.10.2014.

SOME BASIC CONCEPTS IN ELECTRONIC COMMERCE LAW

Commercial Electronic Messages;

commercial electronic messages; All kinds of data, audio and video transmissions sent by the real or legal person service provider and/or intermediary service provider to promote the product or service for commercial purposes are within the scope of commercial electronic messages.

Service provider;

Ticari kazanç sağlama amacı ile ürün veya hizmetini, alıcı ile buluşturmak isteyen gerçek ya da tüzel kişi satıcılara ilgili kanun ve yönetmelikte hizmet sağlayıcı olarak tanımlanmaktadır.

Aracı Hizmet Sağlayıcı;

It is the person or legal entity that provides an electronic environment for the commercial activities of the service provider. Since the intermediary service provider constitutes the main infrastructure of the electronic environment, it is important to keep the documents related to the product and/or service. Here, it will be seen that the most important intermediary service providers are dealers and agencies. They are the persons who enable the service provider to reach the buyer.

Electronic contact address; Electronic communication address is the non-physical medium that allows the communication of the parties that allow the message to be sent and stored via electronic media such as e-mail, telephone number, sms, fax.

Message management system; The data system in which the service providers record the approvals of the current commercial electronic messages is called the message management system. By using this system, the recipient can either approve the message or terminate the message permission.

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